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Messages

Comprehensive communication hub with patient journey mapping, templates, review tracking, and nurture sequences.

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Patient Journey

A visual lifecycle map of every email Dr. P should send, from newborn through childhood.

Structure:

  • Timeline organized by patient age milestones
  • Each stage shows: age label, title, description, tier change (if any)
  • Associated email templates linked to each stage
  • Categories color-coded: Onboarding, Wellness, Billing, Birthday/General, Review Request

Journey Stages (13+): Day 1 → Day 3-5 → 2 Weeks → 2 Months → 3 Months (tier change) → 4 Months → 6 Months → 9 Months → 1 Year (tier change + birthday) → 15 Months → 18 Months → 2 Years → 2.5 Years → 4 Years (tier change) → 5+ Years

Send Now

  • Shows templates that are currently due to be sent for specific patients
  • Based on patient age/stage matching template triggers
  • Count badge shows number of pending sends

Templates

  • Library of all message templates
  • Editable with merge tag support
  • Categories: Wellness, Onboarding, Billing, General, Review, Nurture
  • Each template has: name, category, body text with merge tags
  • Edit and delete capabilities
  • "+ New Template" to create custom templates

Merge Tags Available: {{parent_name}}, {{patient_name}}, {{tier_name}}, {{monthly_fee}}, {{next_wellness}}

Reviews (Google Reviews)

  • Track which families have left Google reviews
  • Shows reviewed count vs total (e.g., "0 of 17 families")
  • Percentage progress bar
  • Per-family review status with "Send Review Request" and "Mark as Reviewed" actions
  • Configurable Google Review link
  • Follow-up tracking (can re-nudge after cool-down period)

Nurture (Prospect Drip Sequence)

  • 5-step automated email sequence for prospects
  • Steps: Welcome Inquiry (Day 0) → Meet Dr. P (Day 2) → Why DPC Works (Day 5) → What Families Say (Day 10) → Gentle Follow-Up (Day 21)
  • Per-prospect progress tracking
  • Pause/resume capability per prospect
  • "Send" buttons for each step
  • Stage-aware: certain steps only apply to certain pipeline stages

Sent (Email Log)

  • History of all emails sent through the system
  • Shows: date, recipient, template used, status

Email Sending Methods

The system supports multiple send channels:

  1. EmailJS — Direct API integration for automated sending
  2. Mailto — Opens default email client with pre-filled content
  3. Clipboard — Copy email content to clipboard for manual pasting

Email Configuration

SettingDescription
Send Reminders ToDoctor's email address
Doctor NameFor email personalization
Wellness checksInclude in monthly email
Billing changesInclude in monthly email
Revenue snapshotInclude in monthly email
Prospect follow-upsInclude in monthly email
Already-scheduled itemsInclude in monthly email